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Cubro’s Customer First Culture

  • 2 min read

Meeting customer’s need is our primary goal. Our business strives to build healthy relationships with our consumers by identifying their needs and providing the best-possible experience to its customers. Our origin story reveals how we started the company by developing our first network visibility tool based on the specific requirements of our customer. Since our beginning, we have focused on fulfilling the customers’ demands.

Over the years, we have enhanced our products to match the changing needs of the industry. We pay special attention and emphasis on putting the customer’s priorities ahead of anything else and end up providing a personalized customer experience. The company culture is orientated towards measuring customer-satisfaction levels to determine the success of their business.

A good way to better understand what problems the customer is experiencing is to start with what they are trying to accomplish in the first place. We usually run into a problem or challenge while we are attempting to accomplish a specific task. 

Here’s how we understand our customers –

  • What task is the customer trying to do?
  • What challenges are they experiencing as they attempt to perform the task/job?
  • What solutions are customers currently using to solve or diminish the challenges?
  • How are these solutions underperforming?
  • What benefits does the customer expect from a better solution?

We have a deep understanding and proactive strategy around customer experience and use the open community to allow customers to connect and engage with each other at any stage of their journey. Our entire team is motivated to work together to respond to customer questions, issues, ideas in a systematic, timely manner. This ultimately results in a united focus on serving the customer.